Sometimes you need a leader to come in and get your team on track. Hiring a full time role may not be in your current budget. Retaining a Fractional Marketing Leader could be the smartest move as you get your marketing and content team more organized with their strategy and operations.

Areas I can assist you and your team:

  • Your Content Goes Here
  • Develop a content strategy where one may not currently exist
  • Organize the marketing and content team to be more efficient & deduct gaps in human resource needs
  • Create job descriptions and hire both FTE & contract roles
  • Mentor and train marketing/content team members
  • Develop Buyer Personas for key target audiences
  • Develop a content development process that scales across audience segments, industry verticals and product offerings
  • Conduct comprehensive content audit for both website and stand-alone content inventory
  • Document process and workflow for all content types; creating SLAs for each
  • Help integrate AI into workflows for efficiency while also focusing on governance
  • Assess technology needs for marketing and content that can drive the ability to get more done with less

Streamlined Operations for Better Content Strategy

Build a streamlined department that creates content your ideal customer actually wants to consume. With my 15+ years of industry experience, I’ll help transform your efforts to see real results.